Turning Passion into Gold: Be the Craftsman
It’s been a busy month starting new projects and finishing old ones. Starting projects is always easy, finishing them is the challenge. Can you relate? Why do we peter out on projects? Why can’t our passion sustain? I took a deep dive into the word PASSION...
Four Surprising Reasons Your Marketing Misses the Mark (and How to Fix Them)
No one likes to be misunderstood. How people perceive and understand us is more in our control than we think. Often, I see people give branding aka managing perceptions a bad wrap as if it’s something contrived or outside our control. Truth is, it’s our...
Business Jargon Be Gone! Tips to Improve Your Message and Reputation
Good writing invites and encourages everyone to participate in your business. Your words represent your brand and your personality. So, it’s important to understand what message you’re sending. It’s also important that your future customers understand you and...About Me
Hi, I’m Eva, a Brand Strategist and founder of Brand From Within. We help companies create brands that their customers are excited to support. Our specialty is rebranding companies from the inside out to create more customer loyalty.